Halloween Costume Idea For Horror Fans
Jonathan Smiley drives an ice cream truck through a quiet town and hands out treats laced with something that turns children against their own parents. Ari Millen plays him in Ice Cream Man, a 2026 slasher directed by Eli Roth that hit theaters in August (Wikipedia). This is a brand new release, not an established classic, so most people at your party will not recognize him yet. The red-trimmed hat and bow tie are what separate this from a random ice cream vendor costume.
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The hat and bow tie are what make this specific. An all-white uniform on its own reads as a generic ice cream man, a dentist, or a kitchen worker depending on the room’s lighting. Add the red-trimmed hat and the small red bow tie and it snaps into “retro vendor” territory, which is closer to what the film is actually going for. Skip the smile that never quite reaches your eyes and you have lost half the character.
Jonathan Smiley almost never talks in the film. He drives, he hands out treats, and he watches. At a party, that translates to standing near the snack table a little too long, offering people something sweet, and not saying much when they ask what you are dressed as. Let the costume answer for you.
Explain the reference before someone assumes generic ice cream man
Because the film released the same year as the party, most people have not seen it. Have a one-sentence answer ready: “the villain from that new Eli Roth movie.” Otherwise you will just look like a costumed food vendor all night.
Don’t over-accessorize the smile
Face paint or a fixed grin prosthetic can push this into clown territory fast, which is a different costume entirely. A real, slightly-too-long smile does more than makeup will.
Group Idea: 2026 New Horror Villains
Might work, but only for a crowd that follows new horror releases closely. Jonathan Smiley is weeks old as a reference next to three decades-established icons, so he will need the most explaining of the group by far. The visual contrast, a mostly-white vendor uniform against three very differently costumed killers, at least keeps the lineup from blurring together.
Group Idea: Bayleen Bay Survivors
Strong concept if your group has actually watched the film, since the kids’ plotline gives four costumes with real character beats to reference against a single, quiet villain. It falls apart fast for anyone who has not seen it, since none of the survivor characters have a distinct visual hook on their own.
Duo Idea: Cursed Deal Makers
Excellent visual pairing for two people, since the film’s own twist puts these two characters together at the center of the plot. The white uniform against a robed, scarred figure gives an immediate light-and-dark contrast that reads even without explaining the deal between them.
This is one of the cheaper builds on the site. Most of the uniform can come from a restaurant supply store or your own closet.
He barely speaks in the film, which makes him easy to play and slightly unsettling if you commit to it. The character is a smile that goes on a beat too long, not a monologue.
Wear the white chef coat, apron, and pants as your base uniform. Add black dress shoes, then finish with the two items that actually identify him: the white paper chef hat with red trim and the red bow tie. Carry a pastry or donut box in one hand for the full ice cream vendor effect.
It is a fresh reference but a risky one. Ice Cream Man opened in August 2026 to poor reviews and a weak box office, and most people outside dedicated horror fans have not seen it. If you want a costume people instantly place, this is not it yet. If you want to be the one person at the party who explains a very specific new villain, this works.
He barely speaks in the film. The character is built around a friendly, unsettling smile and near-total silence rather than a memorable line, which is part of what makes him effective as a slasher villain.
Ari Millen plays Jonathan Smiley, known as the Ice Cream Man, in the 2026 film directed by Eli Roth.
He was a kind man wrongly convicted of crimes committed by someone else in his town years earlier. While imprisoned, a demonic necromancer offered him revenge in exchange for his soul. He took the deal, came back as an undead ice cream vendor, and began using magic treats to turn the town’s children into killers.
Mostly not directly. His method is indirect and arguably worse: he brainwashes children through the treats he hands out, and they carry out the violence against their own families.
Optional. It reinforces the vendor angle and gives you something to hold, but the hat and bow tie already carry most of the recognition for anyone who has seen the film.
Who directed Ice Cream Man (2026)?
What does Jonathan Smiley trade for revenge on his town?
Who plays Jonathan Smiley in the film?