Halloween Costume Guide
The hellhound receptionist from Helluva Boss: grey crop top with pentagram harness, spiked choker, wolf ears, furry tail, and red contact lenses that say “I would rather be on my phone.”
Loona works the front desk at I.M.P, a murder-for-hire business in Hell, and spends most of her shift on her phone. She is a hellhound with grey and white fur, red sclera, silver hair, a spiked choker, and a general expression that communicates she finds you mildly irritating. Helluva Boss is an independent adult animated series created by Vivienne Medrano and distributed via YouTube, with a dedicated fanbase that has made it one of the most-watched indie animation projects of the past few years, as covered in the Helluva Boss Wikipedia entry. This is a niche costume that reads immediately to fans and as stylish goth wolf aesthetic to everyone else.
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The pentagram harness has to sit correctly over the grey crop top with the straps forming the inverted pentagram at the chest. If it is twisted or positioned wrong, it reads as a random accessory rather than a costume detail. The spiked choker and the red contact lenses together are what push the look from goth aesthetic into specifically Loona. Skip the contacts and the costume is a very good goth wolf build; skip the choker and neither of the other two items saves it.
Loona picks up her phone mid-conversation, hangs up on people at the reception desk without warning, and greets Blitzo’s clients with approximately zero enthusiasm. She is not mean exactly. She just has a very accurate sense of which interactions are worth her time. Play that energy at the party and you do not need a single Helluva Boss reference to make it work.
Put the contacts in last and take them out first
Red sclera contacts cover more of the eye than standard costume contacts and can get uncomfortable after a few hours in a warm indoor space. Put them in after everything else is ready, not at the start of getting dressed. If they start to irritate, take them out. The costume works without them after the first round of photos. Never sleep in costume contacts and always follow the care instructions from the seller.
The shoe covers need a test walk before the party
Werewolf shoe covers change your center of gravity and stride length in ways that are not obvious until you try to walk quickly in them. Wear them around the house for twenty minutes before the event. Stairs in particular need a trial run. The covers look great stationary and in photos; the ones that shift mid-step look like a problem that started at home but got worse on arrival.
Couples Idea
Excellent dynamic for fans of the show. Blitzo and Loona’s reluctant father-daughter relationship is one of the most emotionally central parts of Helluva Boss, and the visual contrast between the tall grey hellhound and the small red imp reads immediately to anyone who watches. Outside of the fanbase, this pair needs a brief explanation, but the dynamic is easy to play at a party.
Duo Idea
Strong duo for Helluva Boss fans, and one of the funnier pairings in the show to play at a party. Loona and Moxxie’s relationship is essentially one long mutual irritation punctuated by occasional teamwork. The dynamic is immediately recognizable and requires no setup once both costumes are in the room together.
Group Idea: Helluva Boss I.M.P Crew
Excellent group for a Helluva Boss-dedicated Halloween. Each I.M.P member has a visually distinct design, and a full crew in costume is immediately recognizable to the fanbase. Striker is the hardest build in the lineup. Outside of the Helluva Boss community, this group requires some explanation, but the visual variety across the characters is strong enough to read as a coherent theme even to people who do not know the show.
Group Idea: Iconic Animated Supernatural and Dark Characters
Strong group with broad visual variety. Marceline, Raven, and Sam Manson are recognizable across different animation fandoms, and Maleficent carries recognition beyond animation entirely. Loona is the most niche in the lineup but fits the dark aesthetic of the group without needing explanation. Each character has a distinct enough silhouette that the group reads as a deliberate theme.
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Eleven items sounds like a lot. Four of them are the costume. The rest are details that add accuracy but none of them individually break the build if you skip them.
Loona’s entire social strategy is being on her phone and looking like she has better things to do. This is paradoxically one of the easier characters to play at a party because it requires minimal effort.
You need a grey crop top with a pentagram body harness over it, scalloped black shorts, a dark grey wavy ponytail wig, grey fox ears, a spiked goth collar choker, grey arm and leg warmers, red contact lenses, a black furry tail, and werewolf shoe covers. The grey crop top with the pentagram harness and the spiked choker are the two essential pieces. Without both, the costume reads as generic goth rather than specifically Loona.
It is a niche but solid choice within its community. Helluva Boss has a passionate following and Loona is one of the show’s most recognizable characters, so at any gathering with animation fans or Helluva Boss viewers the costume lands immediately. Outside of that fanbase, recognition is limited, but the costume reads well as a goth hellhound aesthetic even to people who have never heard of the show.
Three lines cover the full range of her personality: “Oh, sit on a dick, Moxxie” (her default coworker setting), “Is it a cure for Syphilis?” (her response when Blitzo gives her a gift), and “I’m hungover from this morning, dumbass!” (her explanation for drinking on a work night, delivered to Millie). The second one is the best party line because it works as a response to almost anything anyone hands you.
She is the receptionist at I.M.P, a murder-for-hire business operating out of Hell, and the adoptive daughter of the company’s founder Blitzo. She is 22, a hellhound, and spends most of her working hours on her phone. She is also one of the most capable members of the team when she decides to actually participate, which she does on a schedule she sets herself.
They are optional but they complete the hellhound look in a way no other item does. Loona has bright red sclera, which is one of the most distinctive things about the character’s face. Without the contacts the costume reads as a goth wolf girl; with them, it reads as specifically Loona. Always buy contacts from a reputable retailer and never share them.
It replicates the crisscross spaghetti straps on Loona’s crop top, which form an inverted pentagram at the neckline. Worn over the grey crop top, it creates the correct neckline pattern without needing a custom-made top. It is one of the most character-specific details in the design and what separates this from a generic goth costume.
Loona has a digitigrade stance in the show, meaning her feet have wolf proportions rather than human ones. The shoe covers replicate this paw-foot silhouette. They are not essential to the costume but they take the build from goth wolf to hellhound. Do a test walk at home before the party. Stairs in particular need a practice run.